Elizabeth Pérez Talks About FFTP on ‘Despierta America’
COCONUT CREEK, Fla. (Sept. 28, 2023) – As part of National Hispanic Heritage Month, Emmy Award-winning sports journalist Elizabeth Pérez will talk about Food For The Poor (FFTP) on Univision’s “Despierta America,” a staple of Spanish language morning TV in the United States.
The two-minute segment aired on Monday, Sept. 25, and will air again on Friday, Sept. 29, Monday, Oct. 2, and Friday, Oct. 6. Pérez was interviewed by Rodrigo Duran, a host for Univision and Miami radio station 107.5 Amor.
During the interview, Pérez talks about her recent mission trip with the charity to Guatemala and a new campaign to engage Hispanic audiences to help children living in poverty in Latin America and the Caribbean.
“It was a trip that changed my life,” Pérez said in the interview. “I saw firsthand what many people do not see, which is extreme poverty, isolated communities that do not have safe drinking water, that don’t have electricity. The houses have dirt floors. There are no doctors. I was able to see the families that need help.”
Pérez said FFTP assists those families and especially children by providing food, education, and medical care, working through the churches and local partners to help them survive and thrive and to give them renewed hope.
Here is a link to the interview: https://www.youtube.com/watch?v=tsPen3mM6tc
FFTP EVP/Chief Marketing Officer Vivian Borja said Pérez is a well-known journalist in the Hispanic community who is helping FFTP spread its mission, with a message crafted for Hispanic audiences.
“She has a giant heart,” Borja said. “She’s doing this for us pro bono. And she really understands the story of overcoming adversity.”
Earlier this year, the charity launched a new campaign featuring Pérez, an immigrant herself who was born in Cuba and moved to Venezuela later during her childhood.
The campaign will provide children living in poverty with food, education, and health care throughout the year in addition to offering opportunities to sponsor a child.
A common theme in the campaign is a blue thread, a symbol of unity that turns into a cross that is the cornerstone of FFTP’s logo, connecting the hearts of donors with children in Latin America and the Caribbean.
Watch one of the ads here: https://www.youtube.com/watch?v=Zrt7smjPQbM&t=2s
Here’s how donors can help children in Latin America and the Caribbean: https://foodforthepoor.org/ninos/
Food For The Poor is celebrating National Hispanic Heritage Month with a Facebook challenge and inviting everyone to join a special Facebook group where you can participate in fun and engaging posts about Hispanic culture. Additionally, there is the option to join in with fundraising for Latin American children. Join the challenge by clicking: https://www.facebook.com/groups/878738036917877/
Food For The Poor, one of the largest international relief and development organizations in the nation, does much more than feed millions of hungry children and families living in poverty primarily in 17 countries of the Caribbean and Latin America. This interdenominational Christian ministry provides emergency relief assistance, water, medicine, educational materials, homes, support for vulnerable children, care for the aged, skills training and micro-enterprise development assistance. For more information, please visit www.FoodForThePoor.org.
Michael Turnbell
Communications
954-471-0928
[email protected]