Food For The Poor Announces New EVP/Chief Marketing Officer Vivian Borja
COCONUT CREEK, Fla. (June 3, 2022) Vivian Borja is Food For The Poor’s new Executive Vice President & Chief Marketing Officer, leading communications and all marketing and digital channels for the charity.
Borja comes to FFTP with more than 15 years of experience in integrated marketing campaign development, digital advertising, communications planning and analytics.
“We’re excited that someone with Vivian’s background and credentials has joined our team at a very important moment for our organization,” FFTP President/CEO Ed Raine said. “We know Vivian will help us strategize more innovation on digital marketing, broaden our reach with Spanish-language audiences and drive us toward the future.”
For the last nine years, Borja was Vice President of Marketing at Otte Polo Group in Coral Gables, Fla., an outsourcing group of companies, with divisions in the IT support, fulfillment – logistics, and call center industries.
From 2010 to 2013, Borja was Senior Regional Marketing Manager for Latin America for Medtronic (Covidien) in Miami, a leading global manufacturer of medical devices. She also had stints as the Senior Marketing Manager, Latin American & Caribbean for Western Union in Miami from 2006 to 2010, and as the U.S. Marketing Communications Coordinator for Johnson & Johnson in Miami from 2005 to 2006.
“I’m delighted to join Food For The Poor as I’m truly inspired by the positive impact the organization has created over the years, to help our brothers and sisters in need,” Borja said.
“It’s exciting to be part of an exceptional team that not only focuses on the communities it serves but really understands their unique needs,” Borja said. “I look forward to working with Ed and the rest of the team on highlighting, advocating, and accelerating the organization’s momentum and its projects in nutrition, housing, medical care, and sustainability in the months and years to come.”
Borja teaches digital marketing as an adjunct professor at Miami-Dade College’s Homestead campus.
Born and raised in Ecuador, Borja is a graduate of Catholic University of Ecuador, where she received a degree in International Relations. She also holds a Master of Business Administration degree from Florida International University.
Food For The Poor, one of the largest international relief and development organizations in the nation, does much more than feed millions of hungry children and families living in poverty primarily in 17 countries of the Caribbean and Latin America. This interdenominational Christian ministry provides emergency relief assistance, clean water, medicine, educational materials, homes, support for vulnerable children, care for the aged, skills training and micro-enterprise development assistance. For more information, please visit www.FoodForThePoor.org.
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